MOTIVATION IS FAKE.

This is Lesson 4, and it's the one every motivational assembly speaker needs you to never read. Motivation is fake. Not rare. Not hard to find. Fake. The students beating you are not feeling something you're not feeling. Nobody feels like doing Methods on a Tuesday in August. Nobody has ever felt like doing Methods on a Tuesday in August.

Waiting until you feel like studying is a plan to study about eight days a year. If you think that number's harsh, count last term yourself. I'll wait.

Inside: why the myth survives even though everyone half-knows it's rubbish, the one table that replaces every "how do I get motivated" video you've ever watched, and the honest bit, where I explain why so many subscription businesses secretly love people who believe in motivation, and why I can't afford to.