Using techniques, codes and conventions to challenge expectations

What this note covers

1. Where audience expectations come from
2. Strategies for challenging expectations
3. Challenging through technical and audio codes
4. Challenging genre and form
5. Why producers challenge expectations, and the risks
6. Worked example: an original constructed media art work
7. Exam technique: proving and evaluating a challenge

7 sections · 10 key terms & formulas · 6 common mistakes