Historical, social and cultural context, character values and point of view

What this note covers

1. Three kinds of context, and two moments in time
2. Reading context from an unseen text
3. Character values
4. Point of view: shaping audience perspective and impact
5. Using context to justify creative-team choices
6. Worked example: context in a designer answer
7. Avoiding common context traps

7 sections · 10 key terms & formulas · 6 common mistakes